Lab Notes · Reimann Labs

Ideas, field notes,
and useful details.

Practical writing from the studio about websites, local search, technology, and building digital work with intention.

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Featured from Lab Notes

Map and local storefronts illustrating localized search

January 23, 2026 · 7 min read

The Importance of Localized SEO in Small Markets

How relevance, distance, prominence, and a useful local website work together in smaller Wisconsin markets.Read the note →

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January 23, 2026 · Reimann Labs

The Importance of Localized SEO in Small Markets

How relevance, distance, prominence, and a useful local website work together in smaller Wisconsin markets.
02

January 23, 2026 · Ethan Reimann

Creators and Developers I Follow

A short list of technology creators and developers who consistently share useful work.